Working with a Design to Value approach enables this type of questioning and flexibility..
Another metaphor is to reduce the viscosity of business.I don’t know whether you have ever made a non-Newtonian fluid by mixing cornflour with water?
As soon as you try to move the fluid its viscosity rises exponentially; in fact, people have walked across swimming pools of the stuff.. For me, both the Devil’s Snare and the cornflour explain one of the key reasons why we fail in doing the great things we are all capable of.We become wedded to one way of doing them and when we don’t get the results we want, we think we just need to try harder, to struggle more or to do more work.The results are the opposite to what we expect.. You can see this all around us in the season of festivities.
We all have our own playbook, a list of traditions, menu, set of rituals.If doing these things doesn’t make everybody happy we just need to do more of them, try harder, and put more effort in.. We get caught in the Devil’s Snare.. As Hermione Granger knew, the alternative is to stop struggling and bring light to where we are.
One of the play-on-words used by counsellors is not to say “Don’t sit there, do something” but to say “.
Don’t do something, sit there.We started from the premise that while a great deal of effort was expended by a lot of expert people within both pharmaceutical and engineering companies, and despite the significant sums being spent, capital projects often failed to meet business requirements.
And how could we do better in our approach to pharmaceutical facility design?.We developed a particular set of tools and an approach that over time became what we now refer to as Design to Value.
As we have evolved this approach over the years, we’ve extended it to include many more pharmaceutical engineering projects, as well as a wide range of other sectors, from heavy industry to prisons.. Part of our role is to act as pharmaceutical plant design consultants.What we aim to do is make sure that projects are well aligned with business requirements; to define and design future assets that translate a company’s strategic objectives into tangible manufacturing facilities – and provide added value.
(Editor: Cordless Wallets)