Then of course we had to find a suitable location in the UK and masterplan the site.
– we look for the patterns that describe how design systems and processes work and we turn them into machine-readable logics and rules.Algorithmic design.
– we use different algorithms to suit different patterns, but we are cautious.Algorithmic processes can be complex and not easy to understand, so we look for moments of intervention within processes that allow people to interfere and hopefully understand the process.(And we document everything!).
– we don’t exist in a bubble, so we join our design automation tech to other systems and platforms so as not to duplicate functionality where it already exists, or ‘centralise’ either data or process.– ultimately, technology is about people and we want to put design automation into the hands of the many.
The experience is not supposed to be deterministic but reflexive and co-created between people and technology.
Each of these threads connects and is informed by other areas of work at Bryden Wood.came to prominence because they were a smaller.
significantly more adaptive, there is a lesson in here somewhere..Professor John Dyson spent more than 25 years at GlaxoSmithKline, eventually ending his career as VP, Head of Capital Strategy and Design, where he focussed on developing a long-term strategic approach to asset management..
While there, he engaged Bryden Wood and together they developed the Front End Factory, a collaborative endeavour to explore how to turn purpose and strategy into the right projects – which paved the way for Design to Value.He is committed to the betterment of lives through individual and collective endeavours.. As well as his business and pharmaceutical experience, Dyson is Professor of Human Enterprise at the University of Birmingham, focussing on project management, business strategy and collaboration.. Additionally, he is a qualified counsellor with a private practice and looks to bring the understanding of human behaviour into business and projects.. To learn more about our Design to Value philosophy, read Design to Value: The architecture of holistic design and creative technology by Professor John Dyson, Mark Bryden, Jaimie Johnston MBE and Martin Wood.
(Editor: Stylish Scanners)